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Greg Herzog Biography
Greg Herzog is the founder Of HBT and has been a pioneer in the Health and Fitness
business for over two decades. He has been a celebrity trainer to Naomi Campbell,
Harvery Keitel, David Geffen and Neil Sedaka to name a few. As a world class track and
field athlete, Greg broke the 4 minute mile in 1983 and was ranked 30th in the world,
among U.S. additions.

(In 2005, Fortune Magazine documented the four-minute mile as the greatest athletic
achievement.). He is a graduate of the University of Maryland, College Park and has
also attended Auburn University and UCLA with a background in Exercise Physiology,
Sports Psychology and a National Certification in Sports Nutrition and weight
management.

Personally trained by Arthur Jones, the creator of Nautilus, Herzog has brought High
Intensity Strength Training, used by professional athletes like the Washington
Redskins, Houston Texans and Olympic athletes to another level, with AXIS CORE®
Total Body Conditioning, his specialized modality enhancement training method, and
improved upon Proprioceptive Neuromuscular Facilitation Stretching, through his
methods of physics with ARS AXIS RELEASE STRETCHING™ Yoga. method.

Greg has logged more than 500 hours of research with Dr. Susan Himmelstein at the
Graduate School of Pepperdine University, and has worked directly with Deb Giffen, the
director of Executive Programs at the Wharton School's Aresty Institute of Executive
Education.
Additionally, Greg competed with the British National Team on the European
Track & Field Circuit for Reebok and was the Assistant Cross Country and Track
and Field coach at Pepperdine University, and the Head Track and Field coach
at Pleasantville High School.

As a certified trainer and conditioning specialist, he has worked with Olympic
athletes, as well as individuals, from the ages 5 to 92 years of age over the last
twenty years. Some of his clients have included the Fords, Astors and
Rockefellers.

He is also the author of the acclaimed “The 15 Minute Executive Stress-Relief
Program” published by Putnam, and has served as a consultant to the media,
on CBS This Morning, Good Day New York, The KTLA Morning Show, with
articles appearing in Self, GQ, Men’s Health, New York Post, Glamour, W,
Avenue, as well as numerous national radio programs.
In addition, Greg has created a 21st century self-coaching, mental, physical, emotional
and nutritional conditioning system, to find your own process for learning with behavior
modification, using a mathematical equation, to not only predict, but also change
behavior and thus performance, by providing a psychological structure, or vehicle for
arranging information, in relation to a question, so that the answer, or course of action
is made clear, to help you create a personal map, to bridge the gap from intention to
achievement.

Greg is very excited about the 21st century self-coaching conditioning. He truly believes
this modality enhancement conditioning system will be the “Personal Trainer of the
Future”, not limited to diet and exercise, but a tool for learning, performance and
psychology as well.

He has also created a software process for the internet, soon to be released, along
with a book series, that will bring diet, exercise and conditioning to the next level into the
21st century.
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